Our Initiatives

Driving positive change through strategic initiatives that empower distributors and strengthen the FMCG distribution ecosystem in Uttar Pradesh.

Advocacy for Fair Trade Practices

UPFDA actively engages with policymakers, manufacturers, and trade organizations to secure equitable treatment for distributors, ensuring sustainable margins, transparent practices, and a healthy business environment.

Capacity Building and Training

We organize training programs and workshops to help distributors adopt best practices in operations, inventory management, and customer relations, promoting professionalism and efficiency.

Collaborative Activities

UPFDA has undertaken several impactful campaigns, including its participation in AICPDF's 'Hum Hai, Hum Rahenge' initiative, focusing on equitable trade practices and fair margins.

Policy Recommendations

UPFDA actively works with AICPDF and other stakeholders to recommend changes that benefit traditional trade, including equitable margins and efficient supply chain processes.

Ongoing Campaign & Projects

Project 1

Details about ongoing projects and initiatives will be updated regularly.

Project 2

Details about ongoing projects and initiatives will be updated regularly.

Project 3

Details about ongoing projects and initiatives will be updated regularly.